Burley to Debut Baby Seat Insert and More at Eurobike 2024

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EUGENE, OREGON (July 3, 2024) – Burley, the USA cycling and recreation brand dedicated to making it easier for people to get out there by bike, is pleased to announce its participation in the Eurobike trade show, scheduled from July 3-7, 2024, in Frankfurt, Germany. Burley will showcase the new Baby Seat Insert accessory, which enables their trailers to be used as primary strollers for newborns for the first time. The company will also showcase updates to the Burley Dash Child Bike Seat line and have Coho XC and Flatbed bike trailers available for test rides at the MCG booth (Outdoor Area 12.0 J21). Additionally, Burley will collaborate with MCG to host an exciting giveaway at their booth (Hall 12.0 C38), where one lucky participant will win a Burley Travoy, complete with an Upper Market Bag, Lower Market Bag, and Rain Cover.

“We are excited to showcase the Baby Seat Insert at Eurobike this year,” said Nick Martinez, Burley’s Director of Sales and Marketing. “This accessory expands the functionality of our trailers, allowing families to use them right from the newborn stage. This launch showcases our dedication to enriching the family strolling experience, making it easier for parents to explore the world with their little ones in a Burley trailer.”

Burley will also present enhancements to its Dash Child Bike Seat lineup, notably the integration of the MIK HD attachment system. This update broadens compatibility, allowing the seat to securely mount on a wider range of bicycles, including cargo bikes equipped with MIK HD technology. The MIK HD system facilitates quick and secure installation, significantly increasing the seat’s versatility and making it a convenient choice for today’s cycling families.

“By integrating the MIK HD attachment system, we’ve significantly broadened the compatibility of the Dash Child Bike Seat,” Martinez added. “This makes it easier for families to use the seat with a variety of bikes, especially the increasingly popular cargo bikes, providing a seamless and secure fit.”

Eurobike attendees are invited to visit Burley’s booth to explore their comprehensive range of products, including the latest releases and established favorites.

For more information about Burley and its products, please visit burley.com.

ABOUT BURLEY

Burley is a family-owned company that has helped folks do more by bike since 1978. Burley is committed to building a more bikable world and making it easier for generations of riders, adventurers, and explorers to get outside and do more by bike. The brand is committed to developing young riders though relationships with organizations and non-profits whose mission and values align with Burley’s.

If you would like more information, please email mktg@burley.com.

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